Bill lives near Kalamazoo, Michigan. Yes there is a Kalamazoo. He heard Darrell share Rachel's story shortly after the tragedy and was so moves that he spent the next two years writing the original high school program and training the first presenters. His desire is to be a Rachel to every student, teacher and parent he shares her life changing story with. He remembers what it was like to be a skinny little kid that felt overlooked by every student and teacher alike. He vows to make each and every person he meets feel like the super star that they are.